TECHNICAL SEO AUDIT
Technical SEO Audit Service: Find What Blocks Your Rankings
Your content can be right and still never rank. Crawl, index, speed, and structure decide what Google ever sees. I find the blockers and hand you the fix list.
Book a Free ConsultationSee how I price workFull crawl, index and structure review. Prioritised fixes your developer can action.
What a technical SEO audit finds
A technical SEO audit checks whether search engines can reach, read, and trust your pages. Content quality never gets tested until those three pass.
Most sites fail on two or three of the six areas below. The audit names each one, ranks it by impact, and tells your developer exactly what to change.
Crawl Waste
Crawl waste sends search engines to filters, tags, and parameters instead of the pages that earn money.
Index Bloat
Index bloat fills the index with thin pages, so your strong pages compete against your own weak ones.
Slow Pages
Slow pages fail Core Web Vitals. Users leave before the page paints and the signal follows them out.
Broken Structure
Broken structure buries key pages five clicks deep, so crawlers reach them last and rarely.
Duplicate Signals
Duplicate signals from bad canonicals and parameters split ranking strength across near identical URLs.
Schema Gaps
Schema gaps cost you rich results and leave AI systems guessing what your page is about.
What you get
The deliverable is a fix list, not a PDF of errors. Every line names an owner, an effort level, and the expected gain.
Full Site Crawl
Full site crawl maps every URL, status code, redirect chain, and blocked resource on the domain.
Index Report
Index report compares what you published against what Google actually holds, and explains each gap.
Core Web Vitals Review
Core Web Vitals review covers field data and lab data, with the specific cause behind each failure.
Structure Review
Structure review checks click depth, internal links, navigation, and how authority flows through the site.
Schema Audit
Schema audit lists the markup you have, the markup you need, and the errors Google already flags.
Prioritised Fix List
Prioritised fix list ranks every issue by impact and effort, so the first week of work matters most.
How the audit runs
- Access and scopeAccess and scope confirm your platform, page count, Search Console access, and the symptoms you see.
- Crawl and collectCrawl and collect pull the full site crawl, log data where available, and index coverage.
- DiagnoseDiagnose separates the causes from the symptoms, because one root fault often creates five reports.
- PrioritisePrioritise ranks each fix by revenue impact against developer effort, not by tool severity score.
- Handover callHandover call walks your team through the list and answers questions while the fixes get scheduled.
Who this service fits
This fits you
- Sites that publish good content and still stall
- Stores or blogs above roughly 200 URLs
- Teams with a developer who can action fixes
- Anyone after a migration, replatform, or traffic drop
This does not fit you
- Brand new sites with under 20 pages
- Anyone who wants a tool report with no analysis
- Sites with no way to implement the fixes
- Buyers who want a guaranteed ranking number
What a technical SEO audit costs
Audit fees track the project model, not a monthly retainer. Page count and platform move the number more than anything else. A 40 page brochure site takes hours. A 40,000 URL store takes weeks.
Market ranges for audits sit on my SEO pricing page. Your own number lands on the call, once I know the platform and the page count.
Questions before you start
How long does the audit take?
A small site takes days. A large store takes two to three weeks. The scope and the date get fixed before the work starts, never after.
Do you fix the issues or only report them?
The audit reports and prioritises. Implementation runs as separate work, or your developer does it. Many clients take the list and action it in house.
Which tools do you use?
Screaming Frog, Google Search Console, and log data where the host provides it. Tools find symptoms. The analysis finds the cause.
Will this help with AI search visibility?
Yes. AI systems need to crawl, render, and extract your content. The same structure faults that block Google block them too.
What happens after the fixes?
Content becomes the constraint. That is where semantic SEO services and a topical map take over.
Find out what is actually blocking you
One free call covers your site, your platform, and the symptoms you see. Then you get a fixed scope and a delivery date.
Book a Free Consultation